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Pitmaster IndexSonny Conrad
Longtime Owner, The Barbecue Center

Sonny Conrad

The Barbecue CenterLexington, North Carolina
Signature:Chopped pork shoulder tray with red slaw

Sonny Conrad bought The Barbecue Center in 1967 and turned the former dairy-and-ice-cream stand into one of Lexington's enduring wood-fired pits. A recognized barbecue icon, he was one of the restaurateurs who helped start the Lexington Barbecue Festival, now the state's largest one-day event. He continued cooking until his death in 2013 at age 75, and his sons Michael and Cecil took over the family business, keeping three generations at work in the restaurant.

Technique

Pork shoulders cooked over wood coals in the restaurant's brick pits.

Influences

The Swicegood-Weaver Lexington tent tradition
Sonny Conrad — Longtime Owner, The Barbecue Center | Pitmaster Index